Thursday 13 July 2017

Have Media Habits Changed Among Millennials and Teens?

by eMarketer

Millennials say they are spending more time with video and social, but they are not necessarily cutting back their time with other media. But according to a recent study, younger internet users, those ages 13 to 17, are shifting away from text-based online content—and a bit from TV—while spending more time with video and social. Change* in Usage of Select Media According to US Teen vs. Millennial Internet Users, March 2017 (% of respondents) The data comes from a March 2017 survey by streaming solutions and content provider Fullscreen and market research agency Leflein Associates, which polled 1,173 US internet users ages 13 to 34.

https://www.emarketer.com/Article/Have-Media-Habits-Changed-Among-Millennials-Teens/1016040

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from Educational Technology http://people.uis.edu/rschr1/et/?p=29409

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