by Susan Brennan and Kara Della Croce, University Business
An evolving marketplace requires closer relationships with the corporate world. If recruiters are saying they need more candidates for lucrative sales roles, for example, it might be time to create a new sales course. Or if hiring managers tell you that, in order to truly assess students’ analytical abilities, their companies will be using case-style interviews, college career services should offer workshops that prepare students for this format. Bentley University formed what we call a Board of HIRE Education that includes representatives from more than a dozen companies. This is a win-win proposition: Schools get input that helps them better understand employers’ needs in order to adapt career preparation and curriculum. Employers get the opportunity to share valuable information about their company, as well as learn from peers about trends in recruiting.
https://www.universitybusiness.com/article/1216-gap
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