As Smart Phones Approach the Saturation Point, Prices Head Downward

By David Nagel, THE Journal

The era of double-digit growth in smart phone adoption is coming to a close as devices approach the saturation point, which in turn will lead to drops in prices, according to new research. In North America alone, some 200 million smart phones are already in active use — one for about every 2.75 people residing on the continent and about one-seventh of the world’s total active devices. According to International Data Corp., in mature markets like the United States and Europe, smart phone growth will drop to the single digits in 2014, while, worldwide, growth will drop in half to about 19.3 percent for the year. (That follows growth of 39.2 percent in 2013 on 1 billion unit shipments. Shipments in 2014 are currently forecast at about 1.2 billion units.)

http://thejournal.com/articles/2014/02/27/as-smart-phones-approach-the-saturation-point-prices-head-downward.aspx

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